I help bring out the book in people. I'm a ghostwriter and author of best-selling business books. I'm as comfortable in the boardroom as I am in the spare room. I'm a business woman and a mum. I live for my family. I read. I write. This is me.
The Digital Business Start-Up Workbook
The Digital Business Start-Up Workbook: The Ultimate Step-by-Step Guide to Succeeding Online from Start-Up to Exit by Cheryl Rickman with a Foreword by Martha Lane-Fox is a hands-on guide to starting a digital business, from initial idea to exit, from the author of one of the all-time bestselling guides to start-ups. Using a thorough and comprehensive workbook format that is action-focused and easy-to-understand, this book guides readers through the entrepreneurial journey from concept to validation to commercialization to exit. It uses practical exercises to walk the reader through each step of the start-up process and includes advice from some of the UK's most successful and well-known digital entrepreneurs.
Out now. Published by Wiley/Capstone – April 2012